Title:  Senior Associate - Campaign Management

We are a technology-led healthcare solutions provider. We are driven by our purpose to enable healthcare organizations to be future ready. We offer accelerated, global growth opportunities for talent that’s bold, industrious, and nimble. With Indegene, you gain a unique career experience that celebrates entrepreneurship, and is guided by passion, innovation, collaboration, and empathy. To explore exciting opportunities at the convergence of healthcare and technology, check out www.careers.indegene.com

What if we told you that you can move to an exciting role in an entrepreneurial organization without the usual risks associated with it? 
We understand that you are looking for growth and variety in your career at this point and we would love for you to join us in our journey and grow with us. At Indegene, our roles come with the excitement you require at this stage of your career with the reliability you seek. We hire the best and trust them from day 1 to deliver global impact, handle teams, and be responsible for the outcomes while our leaders support and mentor you. 

We are a profitable, rapidly growing global organization and are scouting for the best talent for this phase of growth. With us, you are at the intersection of two of the most exciting industries; healthcare and technology. We offer global opportunities with fast-track careers while you work with a team that is fueled by purpose. The combination of this will lead to a truly different experience for you. 
If this excites you, then apply below. 

Senior Associate - Campaign Management 

Job Summary & Job Description
The roles and responsibilities of the Associate include the following:
• Able to take ownerships of the tasks provided and work independently with minimal support
• Able to review and guide subordinates in the work
• Interact with project management and development teams to develop a strong understanding of the project objectives
• Participate in troubleshooting and triaging of issues with different teams to drive towards root cause identification and resolution
• Provide timely status report to Lead and/or Manager

Desired Profile (Education, Experience, Key Skills)
• Any Graduates
• Detailed understating of SEM concepts & up to date on the latest trends
• 5+ years’ experience with interest
• Good communication both written and verbal (*must)
• Flexible to work and motivated
• Proficiency in MS Excel, PowerPoint, and Word
• Experience with tools like Google Ads, Bing Ads, GA4
• Should be able to work on reporting tools like Google Analytics, Adobe Analytics, Google Search Console, Data studio would be an additional benefit.

Key Functional Areas of Responsibility:
• Perform keyword research, ad copy creation, campaign launch and Competitors analysis
• Keep pace with SEM trends, internet marketing industry trends and developments
• Monitor and administer Campaigns, reports, and key reporting tools, and point out key areas of importance
• Able to provide quality work and check quality of own and documents of others

Must have: Ø Provide end-to-end management throughout the search program, including strategy, execution, and optimization, while meeting timelines, budget, and quality standards.  Ø Should have hands on experience on Platforms like Google, Microsoft Ads, Bing, Yahoo, MSN.  Ø Excellent presentation skill and should be able to handle client calls, proving them insights on the channel/campaign performance. Ø Develop search capability and train the team on client management

Nice to have : Ø Define and co-develop paid search measurement framework and KPIs.   Ø Perform keyword research and traffic forecasting using search engines and third-party tools.  Ø Use SEM best practices for campaign structure leveraging advanced bidding strategies, layers of negative keywords, dayparting, location targeting, potential affinity & in-market audiences, extensions etc.

EQUAL OPPORTUNITY
Indegene is proud to be an Equal Employment Employer and is committed to the culture of Inclusion and Diversity. We do not discriminate on the basis of race, religion, sex, colour, age, national origin, pregnancy, sexual orientation, physical ability, or any other characteristics. All employment decisions, from hiring to separation, will be based on business requirements, candidate’s merit and qualification.
We are an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, colour, religion, sex, national origin, gender identity, sexual orientation, disability status, protected veteran status, or any other characteristics.