Job Description

We are a technology-led healthcare solutions provider. We are driven by our purpose to enable healthcare organizations to be future-ready. We offer accelerated, global growth opportunities for talent that’s bold, industrious, and nimble. With Indegene, you gain a unique career experience that celebrates entrepreneurship and is guided by passion, innovation, collaboration, and empathy. To explore exciting opportunities at the convergence of healthcare and technology, check out www.careers.indegene.com Looking to jump-start your career? We understand how important the first few years of your career are, which create the foundation of your entire professional journey. At Indegene, we promise you a differentiated career experience. You will not only work at the exciting intersection of healthcare and technology but also will be mentored by some of the most brilliant minds in the industry. We are offering a global fast-track career where you can grow along with Indegene’s high-speed growth. We are purpose-driven.  We enable healthcare organizations to be future ready and our customer obsession is our driving force. We ensure that our customers achieve what they truly want. We are bold in our actions, nimble in our decision-making, and industrious in the way we work.

Must Have

Role: Senior Manager - Digital Strategy

Job Description:

• Develop thought leadership, service portfolio and solutions in area of Campaign Operations that can be taken to market – existing and new clients
• Create, develop, execute, and evaluate all marketing campaigns and strategies.
• Deep Expertise in Marketing Automation Platforms and setting Up MAP Operations at scale for Global enterprises
• Develop Capabilities in New Channel for driving integrated Campaign Operations – Social, Search, Programmatic channels.
• Build Capabilities for Campaigns Ops
• Drive New Capability Development
• Ensure Client Activation
• Ensure Seamless Ramp up of certified resources on Martech
• Drive Business Growth with right solutioning, RFP responses, client solutioning
• Develop service portfolio that enables Indegene to bring ubiquitous domain expertise in area of services in Campaign Operations .
• Build IPs to address specific challenges in campaign operations space and to gain competitive advantage through differentiation
• Directly own Campaign ops service RFP response solutioning, proposition and pricing
• Help manage internal team competencies and act as SME for project delivery
• Measure the ROI of all marketing campaigns and activities and use the data to drive decisions.

 

Basic Qualification:
• Education: Graduate or Post graduate from Top schools
• Experience: Minimum of 12 years Campaign operations experience
• Willingness to work in Global Delivery Model

Desired Skills and Experience:
• Entrepreneurial drive & attitude and self-starter
• Critical thinking and ability to connect the dots
• Strategic thinking, analytical bent of mind and strong financial modelling skills
• In depth knowledge of campaign management, lifecycle marketing, channel metrics, and analytics
• Strong understanding of marketing automation platforms like:- SFMC, Eloqua, Adobe etc.
• Track record demonstrating effective leadership skills related to overseeing a technical team
including responsibilities for building team collaboration, conflict resolution, performance management, and career development
• Pharma/healthcare industry experience would be an added advantage

Good to have

EQUAL OPPORTUNITY

Indegene is proud to be an Equal Employment Employer and is committed to the culture of Inclusion and Diversity. We do not discriminate on the basis of race, religion, sex, colour, age, national origin, pregnancy, sexual orientation, physical ability, or any other characteristics. All employment decisions, from hiring to separation, will be based on business requirements, the candidate’s merit and qualification. We are an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, colour, religion, sex, national origin, gender identity, sexual orientation, disability status, protected veteran status, or any other characteristics.