Title: Business Analytics Manager
Date:
26 Dec 2025
Location:
IN
We are a technology-led healthcare solutions provider. We are driven by our purpose to enable healthcare organizations be future ready. We offer accelerated, global growth opportunities for talent that is bold, industrious and nimble. With Indegene, you gain a unique career experience that celebrates entrepreneurship, and is guided by passion, innovation, collaboration, and empathy. To explore exciting opportunities at the convergence of healthcare and technology, check out www.careers.indegene.com
What if we told you that you can move to an exciting role in an entrepreneurial organization without the usual risks associated with it?
We understand that you are looking for growth in your career at this point and we would love for you to join us in our journey and grow with us. At Indegene, our roles come with the excitement you require at this stage of your career with the reliability you seek. We believe in creating leaders of tomorrow and mentor our leads to help them grow and nurture them as people managers and account managers.
We are a rapidly growing global organization and are scouting for the best talent for this phase of growth. With us, you are at the intersection of two of the most exciting industries of healthcare and technology. We offer global opportunities with fast-track careers while you work with a team that is fueled by purpose. The combination of this will lead to a truly differentiated experience for you.
If this excites you, then apply below.
Primary Skills: Segmentation & Targeting, Call Planning, Field Force Sizing, Territory Alignment, SQL, Advanced Excel, Python/R, Power BI/Tableau,
Secondary Skills: Alteryx, Sales Force Analytics, Pharma Commercial Analytics domains
Qualification: Any Bachelor's or Master’s degree in Engineer, Pharma, Healthcare or Computer Application
Job Summary: The Associate manager for Pharma Field Force Operations will drive data-driven decision-making by analysing segmentation, targeting, territory alignment, and field force sizing. They will develop and maintain dashboards and reports to optimize salesforce effectiveness and support strategic commercial planning. This role requires strong analytical skills, pharma domain knowledge, and collaboration with cross-functional teams.
Roles & Responsibilities:
1. Segmentation & Targeting (S&T)
• Analyze HCP/HCO (physician/institution) data to identify key prescribers and influencers.
• Develop and maintain segmentation models based on prescribing behavior, potential, specialty, and accessibility.
• Work closely with marketing and commercial teams to refine targeting strategies for sales reps and MSLs.
• Use claims, sales, and CRM data to evaluate segment performance and adjust targeting logic as needed.
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2. Territory Alignment
• Design and maintain equitable and optimized territory alignments based on geography, HCP concentration, and workload balancing.
• Support realignments due to product launches, field force restructuring, or market dynamics.
• Collaborate with GIS/mapping tools (e.g., QGIS, Maptitude) to visualize and adjust territories effectively.
• Ensure alignment with commercial strategy while maintaining legal and compliance boundaries (e.g., distance travel norms, state licensure).
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3. Field Force Sizing & Resource Optimization
• Analyze call activity, workload, and sales data to determine optimal field force size across geographies and brands.
• Model different sizing scenarios based on business objectives (e.g., promotion intensity, ROI targets, budget constraints).
• Provide actionable insights on redeployment, shared reps, or expansion planning.
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4. Dashboarding & Reporting
• Build and maintain performance dashboards (Power BI, Tableau, Qlik, etc.) for sales, activity, and territory KPIs.
• Enable near real-time visibility into rep activity (e.g., calls, reach, frequency), territory performance, and brand uptake.
• Design executive summaries and drill-down views for field managers and leadership.
• Ensure data accuracy, automation, and timely refresh of reports across all levels of the field force hierarchy.
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5. Sales & Activity Data Analytics
• Perform trend analysis, cohort analysis, and productivity metrics to evaluate rep performance.
• Link activity data (from Veeva, OCE, etc.) with sales and market data (IQVIA, Symphony, internal) to assess effectiveness.
• Identify white spaces, high-potential accounts, and underperforming segments.
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6. Cross-Functional Collaboration
• Partner with Commercial Ops, Sales Leadership, IT, Marketing, and Field Enablement to support planning and execution cycles.
• Translate business questions into analytical solutions using appropriate models and data sources.
• Support brand planning, sales incentives, and promotional effectiveness studies.
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7. Data Governance & Compliance
• Maintain data quality and consistency across platforms and sources.
• Ensure compliance with data privacy (HIPAA, GDPR) and promotional regulations.
• Document assumptions, logic, and methodologies used in analysis for audit and traceability.
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Preferred Tools & Skills:
• Tools: Excel, SQL, Power BI / Tableau, Python/R (preferred), CRM systems (Veeva, OCE), Alteryx
• Data Sources: IQVIA, Symphony, CRM, claims data, SFA platforms
• Skills: Analytical thinking, attention to detail, domain knowledge in pharma sales ops, stakeholder communication
EQUAL OPPORTUNITY
Indegene is proud to be an Equal Employment Employer and is committed to the culture of Inclusion and Diversity. We do not discriminate on the basis of race, religion, sex, colour, age, national origin, pregnancy, sexual orientation, physical ability, or any other characteristics. All employment decisions, from hiring to separation, will be based on business requirements, candidate’s merit and qualification.
We are an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, colour, religion, sex, national origin, gender identity, sexual orientation, disability status, protected veteran status, or any other characteristics.