Job Description

We are a technology-led healthcare solutions provider. We are driven by our purpose to enable healthcare organizations to be future-ready. We offer accelerated, global growth opportunities for talent that’s bold, industrious, and nimble. With Indegene, you gain a unique career experience that celebrates entrepreneurship and is guided by passion, innovation, collaboration, and empathy. To explore exciting opportunities at the convergence of healthcare and technology, check out www.careers.indegene.com Looking to jump-start your career? We understand how important the first few years of your career are, which create the foundation of your entire professional journey. At Indegene, we promise you a differentiated career experience. You will not only work at the exciting intersection of healthcare and technology but also will be mentored by some of the most brilliant minds in the industry. We are offering a global fast-track career where you can grow along with Indegene’s high-speed growth. We are purpose-driven.  We enable healthcare organizations to be future ready and our customer obsession is our driving force. We ensure that our customers achieve what they truly want. We are bold in our actions, nimble in our decision-making, and industrious in the way we work.

Must Have

Role Overview

We are seeking an experienced CDP Solution Architect to lead the design, implementation, and optimization of Customer Data Platform (CDP) solutions across enterprise clients. The ideal candidate will have deep expertise in customer data management, identity resolution, audience segmentation, activation, and omnichannel customer engagement using leading CDP technologies including Salesforce Data Cloud, Tealium AudienceStream, Adobe Real-Time CDP, Adobe Journey Optimizer, Adobe Experience Platform, and Customer Journey Analytics.

The architect will work closely with business stakeholders, data engineering teams, marketing teams, and technology partners to define scalable customer data strategies and deliver business value through personalized customer experiences.

Key Responsibilities

Solution Architecture & Design

• Design end-to-end CDP architecture encompassing data ingestion, identity management, audience creation, activation, and measurement.
• Define customer data models, data governance standards, consent management, and privacy frameworks.
• Create scalable and reusable architecture patterns across multiple business units and channels.
• Lead architecture reviews, technical design sessions, and solution governance.

CDP Implementation

• Architect and oversee implementations using Salesforce Data Cloud, Tealium AudienceStream, Adobe Real-Time CDP, AEP, AJO, and CJA.
• Design real-time and batch data ingestion frameworks from CRM, Web, Mobile, POS, Contact Center, and third-party systems.
• Configure identity resolution, profile unification, segmentation, and activation use cases.
• Support integrations with marketing automation, analytics, and customer engagement platforms.

Customer Experience & Personalization

• Define omnichannel customer engagement strategies.
• Design audience segmentation frameworks for acquisition, engagement, retention, and loyalty use cases.
• Enable real-time personalization across web, mobile, email, paid media, and offline channels.
• Partner with business teams to translate customer journey requirements into technical solutions.

Data & Integration Architecture

• Design integrations with:
• CRM platforms
• Data Warehouses
• Data Lakes
• Marketing Automation Platforms
• Analytics Platforms
• Advertising Platforms
• Define API-based and event-driven architectures.
• Ensure scalability, performance, and data quality across customer data ecosystems.

Analytics & Measurement

• Leverage Customer Journey Analytics and related tools to measure campaign performance and customer engagement.
• Design attribution, customer lifecycle, and engagement reporting frameworks.
• Establish KPIs and success metrics for CDP programs.

Leadership & Stakeholder Management

• Act as trusted advisor for clients and internal stakeholders.
• Mentor architects, consultants, and engineering teams.
• Participate in pre-sales, solution estimations, RFP responses, and capability development initiatives.
• Drive architecture best practices and technology roadmap discussions.

Good to have

Required Skills & Experience

CDP Platforms

Strong experience in one or more of the following:

• Salesforce Data Cloud
• Adobe Experience Platform (AEP)
• Adobe Real-Time CDP
• Adobe Journey Optimizer (AJO)
• Customer Journey Analytics (CJA)
• Tealium AudienceStream

Data & Technology

• Customer 360 architecture
• Identity Resolution and Profile Stitching
• Audience Segmentation
• Data Modeling
• Data Governance
• Data Privacy and Consent Management
• Real-Time Data Processing
• API Integrations
• Event Streaming Architectures

Analytics & Marketing

• Digital Marketing Ecosystem
• Customer Lifecycle Management
• Omnichannel Campaign Orchestration
• Personalization Strategies
• Web and Campaign Analytics
• Attribution and Measurement Frameworks

Technical Skills

• SQL
• Cloud Platforms (AWS, Azure, or GCP)
• REST APIs
• ETL/ELT Frameworks
• Data Warehouses and Data Lakes
• Tag Management and Web Data Collection

Preferred Industry Experience

• Telecommunications
• Banking & Financial Services
• Retail & E-commerce
• Healthcare & Life Sciences
• Travel & Hospitality

Preferred Certifications

• Salesforce Data Cloud Consultant
• Adobe Experience Platform Business Practitioner
• Adobe Real-Time CDP Architect
• Adobe Journey Optimizer Practitioner
• Tealium AudienceStream Certification
• Cloud Certifications (AWS, Azure, GCP)

Key Competencies

• Enterprise Solution Architecture
• Stakeholder Management
• Strategic Thinking
• Problem Solving
• Client Consulting
• Team Leadership
• Communication & Presentation Skills

Success Criteria

• Successful delivery of enterprise CDP implementations.
• Increased customer profile unification and audience activation effectiveness.
• Improved personalization and campaign performance.
• Scalable and governed customer data architecture aligned with business objectives.

EQUAL OPPORTUNITY

Indegene is proud to be an Equal Employment Employer and is committed to the culture of Inclusion and Diversity. We do not discriminate on the basis of race, religion, sex, colour, age, national origin, pregnancy, sexual orientation, physical ability, or any other characteristics. All employment decisions, from hiring to separation, will be based on business requirements, the candidate’s merit and qualification. We are an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, colour, religion, sex, national origin, gender identity, sexual orientation, disability status, protected veteran status, or any other characteristics.