Job Description
Must Have
Role – Delivery Enablement Manager
Location: US – Hybrid (2-3 days of travel to client office in East Hannover, NJ)
Overview of the team:
The ideal candidate will be placed in our client’s location in East Hannover, NJ. As part of this ambitious initiative, our client organization is crafting a robust structure within the marketing operations division. This includes:
• Marketing Operations & Delivery Enablement: Aiming to foster delivery excellence and achieve unmatched efficiency and effectiveness at an enterprise level.
• Demand Management and Prioritization: Consolidating all channel tactics to conduct comprehensive assessment of all marketing activities, spending, and opportunities for optimization.
• Marketing Processes, Policies, and Operations Excellence: Streamlining the Medical Legal Review (MLR) process for educational, promotional, and medical content.
The key objectives of this role involves streamlining delivery operations, oversight and governance on various brand campaign operations.
This includes:
• Working with brand and customer experience teams for demand consolidation, forecasting, and planning of various brand campaigns targeted at patients and HCPs.
• Agency management - providing oversight of agency partnerships, budgeting, and establishing an integrated roster across the marketing operations spectrum.
• Comprehensive Activity Assessment and Spend Analysis: Undertaking a thorough review of all activities, analyzing expenditures, and identifying potential areas for optimization.
• Central Demand Management Platform Implementation: Establishing a central platform to facilitate all demand management and tactic management processes.
• Cross-functional Team Collaboration: Collaborating with key cross-functional teams to drive efficiency at an enterprise level.
Good to have
You will be responsible for:
Campaign Operations governance & oversight:
• Lead and oversee delivery of various omnichannel campaign operations activities coordinating with multiple internal and external stakeholders.
• Serve as an interface between agencies and brand leadership teams, align on business objectives for critical deliverables and priorities.
• Ensure agencies adhere to defined processes, operational workflows and timely completion of assigned activities.
• Take accountability for overall program oversight, KPIs reporting, proactively identifying potential hurdles, resolving escalated issues, and ensuring the delivery of high-quality services consistently.
Stakeholder Communication & Collaboration
• Serve as the primary liaison between Client Stakeholders, effectively fostering clear communication and productive collaboration in all aspects of demand management operations
• Cultivate and maintain relationships with key departments such as marketing strategy, DAI, Medical, C&E, customer experience planning, finance and the MODE group
Operational Optimization & Agility
• Provide valuable insights and bring effective strategies/best practices/approaches for enhancing campaign operations process and agility.
• Conduct comprehensive business process assessments and recommend improvements to enhance efficiency and effectiveness in marketing operations leadership.
• Preparing documentation, reports, and presentations that clearly and concisely explain forecast trends, discrepancies between forecasted and actual demand, potential opportunities for optimization (agency spend, tactic fees etc.), and other key findings from the demand planning process to Client Stakeholders
• Providing prompt and effective solutions to any escalated issues to ensure seamless operational continuity.
About you:
Desired Profile (Experience, Key Skills)
Around 6 - 10 years of experience as a Delivery Manager/Program Manager/Senior Project Manager preferably in the pharma or healthcare industry.
Hands-on experience in managing large global digital programs interfacing multiple internal and external stakeholders.
Experience in managing digital omnichannel engagement projects in pharma.
Strong leadership and team management skills, with the ability to motivate and inspire cross-functional teams.
Experience of working in Project Management tools, familiar in MS office, Excel and Power point.
Experience of working both independently and in a team, collaborative environment is essential.
Strong oral and written communication skills.
Ability to adapt to the onshore and offshore model and working teams within client and agency partners.
Experienced with Project management and Agile framework.
Ability to translate between technical and non-technical requests and teams.
Minimum graduation.
Nice to have:
Experience managing Veeva based projects.
Understanding of Salesforce Marketing cloud and omnichannel engagement strategies.
Vendor management experience.