Job Description:
Responsibilities:
• Complete end to end understanding of Pharmaceutical reporting landscape.
• Business & Domain knowledge of Commercial Analytics, Marketing Analytics, Omnichannel, Sales Analytics, Web Analytics.
• Lead Commercial and Omnichannel Reporting strategy for multiple brands. Design and implement standard KPI frameworks aligned to brand objectives and customer journey stages.
• Translate business objectives into technical requirements for data and analytics teams to build appropriate dashboards, reports, and models. Built executive-ready dashboards enabling leadership to track performance, trends, and optimization opportunities.
• Facilitate workshops and meetings to identify pain points and opportunities in the current customer journey and engagement strategies.
• Support the design and implementation of segmentation strategies for HCPs and patients, based on behaviour, preferences, and needs.
• Ensure that analytics solutions are aligned with pharmaceutical compliance, data privacy regulations (e.g., HIPAA, GDPR), and promotional standards.
• Drive continuous improvement in data quality, business processes, and execution metrics.
• Act as the bridge between business users and technical/data teams, ensuring mutual understanding and successful project outcomes.
Must Have
• 6+ years of experience as a Reporting lead or similar role, preferably in the pharmaceutical or life sciences industry.
• Proven experience with Field or Omnichannel engagement strategies in pharma.
• Strong understanding of pharmaceutical sales and marketing processes, including patient journeys, HCP engagement, and brand lifecycle.
• Experience with data analysis and familiarity with tools such as SQL, Excel, Power BI, or Tableau.
• Excellent communication and stakeholder management skills; able to interface with commercial, technical, and executive teams.
• Strong problem-solving skills, with the ability to work independently and make strategic recommendations.
• Familiarity with compliance and regulatory requirements in pharma (e.g., promotional codes, data privacy, consent management).
• Bachelor's degree in Life Sciences, Business, Information Systems, or a related field; advanced degree (MBA, MPH, etc.) preferred.
• Experience working with Co-Pilot in Power BI
• Understanding of Customer Journey Mapping, Segmentation, and Cross-Channel Mapping techniques is highly desirable.
Good to have
• Comfort working with enterprise data platforms
• Strong pharma experience
• Knowledge of Pharma ETL, Data Pipelines, Data Modelling, Cloud (AWS/Azure/Big Query, Data Bricks)