Title: Lead Business Analyst
KA, IN
Job Description
We are a technology-led healthcare solutions provider. We are driven by our purpose to enable healthcare organizations to be future-ready. We offer accelerated, global growth opportunities for talent that’s bold, industrious, and nimble. With Indegene, you gain a unique career experience that celebrates entrepreneurship and is guided by passion, innovation, collaboration, and empathy. To explore exciting opportunities at the convergence of healthcare and technology, check out www.careers.indegene.com Looking to jump-start your career? We understand how important the first few years of your career are, which create the foundation of your entire professional journey. At Indegene, we promise you a differentiated career experience. You will not only work at the exciting intersection of healthcare and technology but also will be mentored by some of the most brilliant minds in the industry. We are offering a global fast-track career where you can grow along with Indegene’s high-speed growth. We are purpose-driven. We enable healthcare organizations to be future ready and our customer obsession is our driving force. We ensure that our customers achieve what they truly want. We are bold in our actions, nimble in our decision-making, and industrious in the way we work
Role: Lead Business Analyst
Description: You will be responsible for:
• Program Management: Leading cross-functional teams to define problem statements, establish KPIs, and manage ongoing data collection from various stakeholders. Ensuring robust analysis of all marketing channels and driving the overall program to successful completion.
• Solution Development: Curating solutions in the form of presentations to address client requirements within tight timelines. Developing and implementing new processes and methodologies to improve business outcomes.
• Stakeholder Engagement: Working closely with business stakeholders to understand data needs and provide a clear, homogeneous, and coherent vision of the customer's marketing data. Preparing and presenting reporting results, new processes, and implementation methodologies to business stakeholders and digital marketing teams.
• Innovation and Strategy: Driving the formulation of Gen AI-based accelerators in the existing web analytics portfolio of services. Owning and developing new capabilities in the web analytics portfolio based on market trends and current portfolio structure.
• Client Collaboration: Working with clients on a daily basis to understand their regular and ad-hoc reporting and digital analytics needs.
• Resource Management: Ensuring the availability of a trained resource bench to fulfill delivery requirements.
Must Have
• Have hands on experience of at least 4 years on Digital Analytics and pharma related business use cases
• Must have lead engagements on digital analytics (Google Analytics/ Adobe Analytics)and managed account relationship
• Proven experience in program management, with a minimum of 2 years leading cross-functional teams and managing complex projects.
• Excellent organizational and multitasking abilities, with a keen eye for detail
• Exceptional communication and interpersonal skills, with the ability to effectively collaborate with stakeholders at all levels
• Analytical mindset with strong Excel and reporting skills.
• Engineering background with strong analytical and problem-solving skills preferred
• Experience in creating capabilities, functional and technical documentation like BRD,DFD, FRD, TDD, FIAs etc.
Preferred Qualifications
• Google Analytics and/or GTM certification
• Experience with international or e-commerce SEO.
Good to have
EQUAL OPPORTUNITY
Indegene is proud to be an Equal Employment Employer and is committed to the culture of Inclusion and Diversity. We do not discriminate on the basis of race, religion, sex, colour, age, national origin, pregnancy, sexual orientation, physical ability, or any other characteristics. All employment decisions, from hiring to separation, will be based on business requirements, the candidate’s merit and qualification. We are an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, colour, religion, sex, national origin, gender identity, sexual orientation, disability status, protected veteran status, or any other characteristics.