Title: Lead Software Engineer
KA, IN
Job Description
Must Have
Role: Lead Software Engineer
Job Description: You will be responsible for:
Own the end-to-end design, implementation, and maintenance of Customer Data Platforms (CDP) such as Salesforce Audience 360, Tealium AudienceStream, etc.
Lead the analysis, architecture, and solution design for CDP-based use cases, ensuring scalability, performance, and data integrity.
Define, configure, and govern business rules, identity resolution, profile unification, and segmentation logic within the CDP.
Architect and oversee upstream and downstream integrations between CDP and external systems (e.g., SFMC, AWS Pinpoint, Oracle Cloud, analytics platforms).
Partner closely with Business Analysts and Product Owners to review, refine, and prioritize functional requirements and translate them into technical solutions.
Lead data gap analysis across source systems and recommend optimal implementation approaches and integration patterns.
Drive and review Proof of Concepts (POCs) for CDP capabilities and integrations with marketing, analytics, and cloud platforms.
Oversee testing strategies for data quality, event accuracy, identity stitching, and use-case success metrics.
Act as a technical lead and mentor for junior engineers, conducting design reviews, code/configuration reviews, and knowledge sharing.
Take ownership of delivery commitments, ensuring timelines, quality standards, and client expectations are met.
Proactively manage stakeholder communication, providing technical guidance, risk assessments, and status updates.
Desired Profile:
• Enable a unified, reliable customer data foundation that powers personalization, analytics, and omnichannel activation.
• Improve time-to-market for new CDP use cases through strong architecture and delivery leadership.
• Raise the overall technical maturity and best practices within the CDP implementation team.
Must have: (Requirements)
6+ years of overall experience, with 3+ years of hands-on experience leading implementations of Customer Data Platform (CDP) use cases.
Strong hands-on experience with CDP platforms such as Tealium AudienceStream, Salesforce Data Cloud / Audience 360.
Deep understanding of data modelling, identity resolution, profile unification, segmentation, and governance in CDPs.
Proven experience configuring inbound and outbound connectors, including real-time and batch data flows.
Experience leading small teams or acting as a technical lead on client-facing projects.
Relevant certifications in Salesforce Audience 360 / Data Cloud or Tealium AudienceStream.
Good to have
• Prior experience working in the Pharma or Life Sciences domain.
• Hands-on experience with Tag Management systems such as Google Tag Manager, Tealium iQ, or Adobe Launch.
• Experience integrating CDP with analytics and marketing platforms (Google Analytics, Adobe Analytics, Salesforce Marketing Cloud, social media platforms like Sprinklr or Hootsuite).
• Strong understanding of integration patterns and custom API development for CDP-source system integrations.
• Working knowledge of SQL and Python for data analysis, validation, and automation.
• Ability to communicate complex technical concepts clearly to non-technical stakeholders.
EQUAL OPPORTUNITY