Job Description

We are a technology-led healthcare solutions provider. We are driven by our purpose to enable healthcare organizations to be future-ready. We offer accelerated, global growth opportunities for talent that’s bold, industrious, and nimble. With Indegene, you gain a unique career experience that celebrates entrepreneurship and is guided by passion, innovation, collaboration, and empathy. To explore exciting opportunities at the convergence of healthcare and technology, check out www.careers.indegene.com Looking to jump-start your career? We understand how important the first few years of your career are, which create the foundation of your entire professional journey. At Indegene, we promise you a differentiated career experience. You will not only work at the exciting intersection of healthcare and technology but also will be mentored by some of the most brilliant minds in the industry. We are offering a global fast-track career where you can grow along with Indegene’s high-speed growth. We are purpose-driven.  We enable healthcare organizations to be future ready and our customer obsession is our driving force. We ensure that our customers achieve what they truly want. We are bold in our actions, nimble in our decision-making, and industrious in the way we work.

Must Have

Role: Senior Digital Analyst

Job Description: We are looking for a Senior Digital Analyst with strong expertise in analytics implementation planning and digital measurement strategy. The ideal candidate will have hands-on experience with GTM and GA4, along with a strong understanding of KPI alignment, reporting, and use case development. This role requires a problem-solving mindset to bridge business requirements with scalable tracking and data solutions.

Key Responsibilities

• Lead end-to-end analytics implementation planning across web and digital platforms
• Translate business requirements into tracking specifications and data layer requirements
• Implement and manage tracking using Google Tag Manager (GTM)
• Support setup, configuration, and validation of Google Analytics 4 (GA4) tracking
• Define and align KPIs based on business and marketing objectives
• Develop and execute reporting use cases, dashboards, and performance insights
• Analyze user journeys, campaign performance, and funnel behavior to provide actionable recommendations
• Perform QA, debugging, and validation of tracking using browser tools and tag debugging tools
• Collaborate with marketing, product, and development teams to ensure accurate implementation
• Identify tracking gaps and propose enhancements to improve data quality and measurement maturity
• Maintain documentation for tracking frameworks, use cases, and reporting logic
• Stay updated with industry trends in digital analytics, privacy, and consent management

 

Required Qualifications

• 4–7+ years of experience in digital analytics, implementation, or similar roles
• Strong hands-on experience with Google Tag Manager (GTM)
• Working knowledge of Google Analytics 4 (GA4)
• Strong understanding of KPI definition, measurement frameworks, and reporting
• Experience in developing reporting use cases and delivering actionable insights
• Good understanding of event tracking, data layer concepts, and user journey tracking
• Strong analytical and problem-solving skills
• Ability to work with cross-functional teams and stakeholders

Good to have

• Basic knowledge of JavaScript and HTML for debugging and implementation support
• Experience with other analytics/tag management tools (Adobe Analytics, Tealium, etc.)
• Exposure to dashboarding tools like Looker Studio, Power BI, or similar
• Understanding of consent management and data privacy regulations

 

Key Competencies

• Strong business acumen with the ability to translate data into insights
• Attention to detail in implementation and data validation
• Effective communication and stakeholder management skills
• Proactive mindset with a focus on continuous improvement
• Ability to manage multiple projects and priorities

EQUAL OPPORTUNITY

Indegene is proud to be an Equal Employment Employer and is committed to the culture of Inclusion and Diversity. We do not discriminate on the basis of race, religion, sex, colour, age, national origin, pregnancy, sexual orientation, physical ability, or any other characteristics. All employment decisions, from hiring to separation, will be based on business requirements, the candidate’s merit and qualification. We are an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, colour, religion, sex, national origin, gender identity, sexual orientation, disability status, protected veteran status, or any other characteristics.