Title:  Senior Analyst, Marketing Analytics

Job Description

We are a technology-led healthcare solutions provider. We are driven by our purpose to enable healthcare organizations to be future-ready. We offer accelerated, global growth opportunities for talent that’s bold, industrious, and nimble. With Indegene, you gain a unique career experience that celebrates entrepreneurship and is guided by passion, innovation, collaboration, and empathy. To explore exciting opportunities at the convergence of healthcare and technology, check out www.careers.indegene.com Looking to jump-start your career? We understand how important the first few years of your career are, which create the foundation of your entire professional journey. At Indegene, we promise you a differentiated career experience. You will not only work at the exciting intersection of healthcare and technology but also will be mentored by some of the most brilliant minds in the industry. We are offering a global fast-track career where you can grow along with Indegene’s high-speed growth. We are purpose-driven.  We enable healthcare organizations to be future ready and our customer obsession is our driving force. We ensure that our customers achieve what they truly want. We are bold in our actions, nimble in our decision-making, and industrious in the way we work.

Must Have

Job Title: Senior Analyst, Marketing Analytics 

Description (About the Role):

The Analytics Manager will be responsible for analyzing multiple data sources to measure omnichannel marketing campaign performance and providing actionable business insights for clients. This role will also support the Media and Data Engineering teams in the data ingestion and QA process. This position reports to the Director, Marketing Analytics. 

Key Responsibilities 

Ensure the accuracy and integrity of internal and third-party data sources that support the custom measurement platform, while maintaining alignment with project timelines and deadlines. 
Analyze and synthesize data to evaluate program effectiveness for various audiences (e.g., healthcare professionals, patients) and identify optimization opportunities. 
Build analytics processes and tools to improve efficiency and decrease errors in data ingestion and synthesis. 
Collaborate with Media and Strategy teams to develop insights-driven recommendations for client deliverables. 
Support new business initiatives by contributing to case studies, presenting key findings, and summarizing previous successes. 
Build and maintain strong relationships with internal teams (Media, Data Engineering, Account, Strategy) and external stakeholders (clients, partner agencies, consulting groups) through clear communication and timely data deliverables. 

Qualifications 

Key Characteristics: 
Analytical mindset, able to interpret data and provide clear, actionable insights. 
Ability to work collaboratively in a fast-paced, client-focused agency setting. 
Excellent communication and organizational skills, with the ability to manage multiple deliverables and tight deadlines. 
Proactive and entrepreneurial – a troubleshooter & problem solver 

Experience: 

Bachelor’s Degree in Business, Marketing, Data Analytics, or a related field. 
3+ years of experience in data/analytics consulting, quantitative marketing, or media data analysis. 
Proven experience working with media data. 
Experience in healthcare, pharmaceuticals, or life sciences is preferred but not required. 

Good to have

EQUAL OPPORTUNITY

Indegene is proud to be an Equal Employment Employer and is committed to the culture of Inclusion and Diversity. We do not discriminate on the basis of race, religion, sex, colour, age, national origin, pregnancy, sexual orientation, physical ability, or any other characteristics. All employment decisions, from hiring to separation, will be based on business requirements, the candidate’s merit and qualification. We are an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, colour, religion, sex, national origin, gender identity, sexual orientation, disability status, protected veteran status, or any other characteristics.